Edwin Miranda is the man behind the ideamensch (the creative team) at KOI IXS. More than 20 years ago, Mr. Miranda founded his top marketing agency. His enthusiasm spread to his clients. He wanted to bring about performance-based success. It’s the foundation of his business, “to bring ideas to fruition.”
However, over the years he began to note that the marketing world was undergoing immense changes. It was nearly impossible to keep abreast of all the needed processes. Today, KOI positions itself as a global marketing agency, and as Miranda states, the credit goes to his ideamensch (the group of creatives he brings together to get the marketing results is customers want).
The KOI IXS Group
Edwin Miranda knows that the future of marketing is complex, there are just too many social platforms, processes and needs to make it possible for one person to do complete a successful campaign. Because of this, Edwin Miranda has put together a group of talented designers, creators and strategists. Today, KOI IXS is a leader in global marketing and brings his clients ideas to reality.
What Does The Future Hold?
Most marketing experts believe new tools like machine learning technologies are the future of marketing. These new methods improve customer experiences, retention and acquisition. They will automate the predictive analysis of customer behavior. This allows teams like KOI IXS to offer a more personalized approach to all customers, not just the large corporate client.
When looking for an agency that does marketing the right way, it is important to find a group of people whose skills work so well together they can bring an idea to fruition. It is this team work that brings success to marketing effort. After all, the point is to acquire, retain and keep your customers happy.
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