Category Archives: Real Estate

The Impressive Career of Jose Auriemo Neto Who Heads JHSF

After multiple years of being involved in political as well as economic difficulties, Brazil is vastly becoming a prosperous country by overcoming recession in a significant way. Even though its prices of residential properties fell by about 3.2 percent over the years, when there is a report on inflation, there are areas that are still considered a hub of investment opportunities. One main reason for a downturn of the property market was the oversupply of houses since lower prices contributed to the development of the economy. For Jose Auriemo Neto of JHSF, this report hasn’t affected much of his business because for more than forty years he has been practicing in the real estate industry where he majors in property development in addition to management.

While serving as the head of JHSF, Neto has majored in the strategic placement of the company to ensure that it develops into a global international brand that invests in upscale properties such as hotel chains, luxury apartments, and restaurant chains among other business ideas. Jose Auriemo Neto has also supported the development of some of the most luxurious malls such as Cidade Jardim, Ponta Negra as well as Bela Vista among others. Under his leadership, the firm has been running other chains of restaurants such as the Fasano Chain of Hotels in Trancoso, Las Piedras, and Rio de Janeiro.

Under the guidance of Jose Auriemo Neto, the company has also delved into aggressive diversification of properties such as Fasana Hotels in Uruguay as well as Miami. Recently, the company delved into a project to establish a corporate office at Fifth Avenue to underline its intention to gain a main operational footprint by venturing into various industries through portfolio diversification. Some of the sectors the management has delved into including restaurants, airports, and fashion. Today, the company is a proud owner of Catarina Business Airport situated in Sao Paulo. It also owns Catarina Shopping Mall.

Jose Auriemo Neto is a revered business leader who understands the logistics behind management. Joining the firm as a teenager, he served as the head cheerleader of the parking lot he established at that moment. The executive business leader drew from his background in engineering tremendous experience in resource allocation. He is now spearheading the company toward success.

CEO José Auriemo Neto of JHSF transfordm tha Brazilian real estate sector

José Auriemo Neto is the chairman and chief executive officer of JHSF Participacoes. JHSF is a Brazilian real, estate development company. JHSF deals with the development of residential and commercial properties in Brazil. However, it has operations in two other countries; Uruguay and United States. As the CEO, José Auriemo Neto oversees all the operations of the company. Most of its investments are in hotels building, public developments and office buildings. JHSF also has interests in shopping and retail portfolios. JHSF is the owner of the largest shopping centers in Brazil. They included Cidade Jardim shopping complex that is found in Sao Paulo, the Bela Vista in Salvador, Metrô Tucuruv, the Ponta Negra shopping Centre located Manaus. Currently, they are constructing two, other shopping centers in Sao Paulo District.

José Auriemo Neto as the CEO in 2009 oversaw the first retail partnership with the other big brand s in the world such as Pucci, Hermes, and Jimmy Choo. The deals allow the brands to open shop in the JHSF owned shopping center Cidade Jardim shopping complex. JHSF has also partnered with other special brands such as Valentino who have opened the first R.E.D Valentino and Valentino stores in Brazil.

JHSF has established itself as the leader in Brazilian real estate. José Auriemo Neto showed shrewd management skills by being able to overturn the fortunes for this company that was established by his father. Since joining the company, he has been very keen to transform the operations of the company by expanding its operations to various cities across the world.

José Auriemo Neto attended FAAP (Fundação Armando Álvares Penteado) University in Sao Paulo. He joined JHSF in 1993. José Auriemo Neto was the brain behind the first parking lot management company at JHSF known as Parkbem. After the success that he oversaw with Parkbem, he was given the role of being the project leader in the construction of Shopping Santa Cruz.

José Auriemo Neto continues to lead JHSF into new markets.  

Founded as JHS in São Paulo, Brazil in 1972 JHSF has evolved to become one of the biggest real estate company in the country. It has been able to grow by overcoming a number of challenges in the country to continuously post impressive results and now has assets worth more than R$ 4.5 billion. And 384 million in revenue as of 2016.

The company was founded by two brothers Fábio and José Roberto Auriemo. At the time it was a simple construction company, but as the days went by, they became more ambitious and began taking on their own projects. This would spur its growth, and they were soon doing large projects including malls and airports.

JHSF would become the first company to develop a mall that had a subway station. Shopping Metrô Santa Cruz would become an enviable development and the traffic it attracted soon after its development would make it one of the most successful projects the company ever undertook. This would encourage the company to continue looking for more opportunities in the mall segment. In the coming years, they have developed the Bela Vista, Cidade Jardim, Ponta Negra, and Catarina Fashion Outlet. This has been one of the most successful ventures for them and would spark interest from other developers with BR Malls offering to buy the Shopping Metro Santa Cruz a deal that was concluded in 2010. The Catarina Fashion Outlet which is their latest gem is a high-end shopping area. It is considered one of the first to venture into the Brazilian luxury market and do so successfully.

The growth of JHSF has been drive-by among other things the dedication of its staff. The current chairman of the board of directors José Auriemo Neto has been with the company for some years. After completing university at Fundação Armando Álvares Penteado (FAAP) University in São Paulo, he would continue from where he had left off working for them. He would take on building Parkbem a parking lot division for the company and later oversee its management. This was no mean task, but it would prepare him for future responsibilities like the position he holds today.